Tracking
codes (pixels) can be added on a global
level
or per event level.
Where to add tracking codes on a
global level (used to track all
events) - go to SET UP > EVENTS > EVENT
SETTINGS and then scroll down to the bottom of
the page and paste the code(s) under the
"Tracking Codes" area.
Per Event Tracking
Codes (used to track a specific
event) - go to OPEN EVENTS and then select
"Marketing" from the drop-down menu on the
event you want to add the pixel to. Scroll
down to the bottom of the page and add the
code(s) under the "Tracking" area. Note
- adding a tracking code on the event level
will override any global tracking
code(s).
**UPDATE
We now separate the tracking fields on
the event level by Standard Tracking and
Conversion Tracking.
Standard Tracking will load
on all pages except the order
confirmation. Use the large main field for
all your standard Google Analytics, Google
Tag Manager, Facebook, or other codes that
should load on all pages.
Conversion Tracking will load only
on the order confirmation page. Be sure to
add ALL the codes you require for tracking
on this page, since the order confirmation
page will not load any of the Standard
Tracking codes.
Note: If you need to track the order confirmation URL in your analytics tool, all order confirmations use the same url with the session ID appended to it.
You can also track items in the cart by targeting this url with your tracking code: https://www.vbotickets.com/v5.0/checkout.asp
If you do not know when or where to use the order confirmation URL, you likely do not need to take this step.